Harare Main Post Office. Image credit thezimbabwean.co

Harare Main Post Office. Image credit thezimbabwean.co

ZIMSEC O Level Commerce Notes: Retail Trade: Mail Order firm

Mail order firm

  • a large scale retail outlet found in the private sector
  • located in the industrial area or outskirts of a town
  • operates from a warehouse
  • does not need expensive displays
  • has low rental expenses
  • advertises through catalogues or magazines
  • employs part time agents
  • sells a wide range of goods
  • may sell through samples
  • orders are sent and received through the Post Office
  • sells goods on a cash on delivery (COD) basis
  • shopping is done at home anytime
  • goods may be returned if the customer is not satisfied
  • incurs high costs of postage, packing and advertising.

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